Steve May-Russell

Steve May-Russell

Steve May-Russell, CEO, Smallfry

Steve is the CEO of Smallfry, a strategic Design consultancy, As CEO of Smallfry, Steve has developed Smallfry's strategic product development methodology and Innovation strategy. Working with Businesses and Universities around the world, including Boots, Lloyds Pharmacies, P&G, Unilever, Reckitt Benckiser, Marks & Spencer and Imperial College London, Smallfry has led some of industry's most successful innovations.

Steve was previously the elected chair of the British Industrial Design Association and has represented the creative industries on the UK Trade & Investment's bi-lateral partnerships in the Far East and is regularly invited to speak to international audiences on Innovation and using Design to develop brands. Steve lectures to academic institutions, including Cranfield MBA students, Warwick Business School MBA, and Cambridge University
Steve is a graduate in Industrial Design and Engineering from Leicester De Montfort University. Following a condensed MBA at Warwick University Steve studied consumer marketing under renowned 1980's marketing guru Philip Kotler at the JL Kellogg Graduate Management School in Chicago.

He has ran numerous Innovation Workshops across Multi-disciplinary teams and notable projects include:-
• M&S - Learning and Development Academy
• Designed, developed and delivered project 'Redress' an EPSRC award 'Supply Chain Innovation Towards A Circular Economy'
• CEO Collaborative Forum - Chairman and Board Stream Coach
• Salts Healthcare - Board and Senior management teams
• NHS - Heart of England NHS Trust CEO and senior Management Team
• Midland Heart - CEO and Senior Management Team
• Keys Group - Leaving Care.

He is also invited to provide expert knowledge to diverse multi-layered organisations such as:-
• Designer in residence and Innovation Mentor - HEFT (Heart of England Foundation Trust, NHS)
• Invited by Innovate UK to CAV (Connected Autonomous Vehicles) Horizon scanning workshop to determine focus for next round of funding
• Panel Advisor for Innovate UK, Satellite Applications Catapult
• By invitation of The Creative Industries Council Summit - Fourth Industrial Revolution - Explore the role of creative tech in economic growth and job generation
• Department for International Trade